Privacy Policy

1. Introduction

The Missing Link ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

2. Information We Collect

We may collect information about you in various ways, including:

• Personal Data: Name, email address, company name, job function, and other contact details you voluntarily provide when filling out forms on our website.
• Usage Data: Information about how you use our website, including pages visited, time spent on pages, and other analytical data.
• Cookies: We use cookies and similar tracking technologies to enhance your experience on our website.

3. How We Use Your Information

We use the information we collect for the following purposes:

• To provide you with requested content such as white papers and reports
• To respond to your inquiries and fulfill your requests
• To send you marketing communications (with your consent)
• To improve our website and services
• To comply with legal obligations

4. Legal Basis for Processing (GDPR)

Under the General Data Protection Regulation (GDPR), we process your personal data based on the following legal grounds:

• Consent: When you have given us explicit consent to process your data for specific purposes.
• Legitimate Interest: When processing is necessary for our legitimate business interests.
• Contractual Necessity: When processing is necessary to fulfill a contract with you.

5. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, or as required by law. When data is no longer needed, it will be securely deleted or anonymized.

6. Your Rights

Under GDPR, you have the following rights regarding your personal data:

• Right of Access: Request a copy of your personal data
• Right to Rectification: Request correction of inaccurate data
• Right to Erasure: Request deletion of your personal data
• Right to Restrict Processing: Request limitation of data processing
• Right to Data Portability: Receive your data in a portable format
• Right to Object: Object to processing of your personal data
• Right to Withdraw Consent: Withdraw your consent at any time

7. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet is 100% secure.

8. Third-Party Services

We may use third-party service providers to help us operate our website and deliver services. These providers have access to your personal data only to perform specific tasks on our behalf and are obligated to protect your information.

9. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us at:

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date.